Studio Blvd. — Passion & Compassion

Passion & Compassion

Love Bravery Case Study

LB - Case Study Intro

Studio Blvd helped launch the brand Love Bravery, a collaboration between the Elton John Aids Foundation and Lady Gaga’s Born This Way Foundation. Developing the name and designing the iconic Love Bravery logo, the brand sold through Macy’s nationwide to raise money for both causes. Street casting was digitised using Instagram, finding real faces for the campaign to represent diversity in all its beauty.

LB - Ad 1&2

LB - Ad 3

LB - Ad 4&5